5 Invaluable Marketing Books to Help Grow Your Brand

Jun 16

In the world of business, marketing trends are always evolving and it's easy to be overwhelmed. Sometimes you take one step forward only to be knocked two steps back. Luckily, there are endless res...

A Marketer's (Tiny) Guide to Promo at Trade Shows

Feb 23

Trade show season is quickly approaching, and standing out in the sea of booths can feel like a daunting task. The competition is fierce, and capturing attention amid the hustle and bustle of the e...

Your Guide to Promo Hats

Dec 28, 2024

A hat is a hat, right? With so many different styles available, it's easy to get confused. With this quick guide to promotional headwear, you'll learn the differences between the various styles of ...

6 Products to Welcome Students Back to School

Oct 3, 2024

"Don't you just love New York in the fall? It makes me wanna buy school supplies. I would send you a bouquet of newly sharpened pencils if I knew your name and address." Tom Hanks said it bes...

Bamboo: It's Not Just for Pandas!

Aug 27, 2024

What first comes to mind when you think of the phrase "made from sustainable materials"? Bamboo, of course! Bamboo, which is a type of grass (who knew!), is an incredible renewable and sustainable ...

5 Products That will Send you Over the Moon and out of This World

Aug 6, 2024

For the first time since Neil and Buzz took those first steps on July 16th, 1969, there hasn't been a more exciting time for space exploration than right now. Just recently, we landed another rover...

6 Products to Grow Your Business!

Jul 23, 2024

People love plants! They live in our offices and our homes and whether you have a large flourishing garden or fake plants because you can't even keep a cactus alive, there's a plant-themed promo fo...

5 Black-Belt Worthy Karate Promo Products

May 11, 2024

Ready to chop and kick your way into a win? Well, look no further! Here are five top-notch karate items that are perfect for any karate school! Karate Medal Karate Stress Reliever K...

Craft the Perfect Trade Show Swag Bag

Mar 14, 2024

Virtual tradeshows are definitely here to stay, and that isn't a bad thing! Not only are virtual tradeshows a lot more cost-effective for the organization hosting them, but they're also cheaper for...

6 Purr-fect Promo Products for Cat Lovers

Sep 25, 2023

Everyone knows that dogs are man's best friend, but did you know that cats have been living alongside humans as companions since at least 7500 BC? In 2017, cats were one of the most popular pets by...

10 Tweetable Quotes for Motivation

Sep 3, 2023

People love quotes. That's probably why 30% of retweets on Twitter are quote-related. You can tap into that trend by posting engaging and entertaining quotes on your company's account. However, quo...

Using Customer Profiles to Find the Perfect Promo Products

Aug 27, 2023

When business owners are asked about the customers they serve, many times, their response is: “Well, we serve everyone…” If a company served everyone, it would be impossible to ...

6 Stuffed Animals to Cuddle Your Way to Happiness

Jun 14, 2023

Almost everyone had a favorite stuffed animal growing up. They were a friend that you confided your deepest secrets to, a friend that could keep you company when thunderstorms rolled through the ni...

Generation Z vs. Millennials: What’s the Difference?

Apr 24, 2023

We're all familiar with the stereotypes that characterize the millennial generation- avocado toast, “killing” chain restaurants, and being social media obsessed. But what actually defin...

Take 5 of These Promotional Products for the Medical Field, and Call Me in the Morning

Mar 19, 2023

It can be tough for people in the medical field to get their names out to new patients. If you own a restaurant, you can have your cool mascot show up at a local sports game and toss out t-shirts. ...

6 Hot Sauces Sure to Blow Your Socks Off

Oct 1, 2022

Finding a new, good hot sauce nowadays is almost like when Indiana Jones triumphantly grabs the idol at the beginning of Raiders of the Lost Ark. It may have taken you traversing through the aisles...

Your Guide to Drinkware

Sep 2, 2022

Mugs, tumblers, and bottles…oh my! There is an abundance of variety available when it comes to promotional drinkware, which can make it difficult to decide what is the best choice for your b...

Take it To-Go: 8 Restaurant Takeout Essentials

Mar 23, 2022

The way restaurant patrons experience dining out has changed immensely since coronavirus cases have begun popping up in the U.S. Restaurants that were once packed to the brim with happy diners are ...

6 Fun Products for Keeping Kids Occupied at Home

Mar 1, 2022

Since the coronavirus outbreak has forced many schools and daycares to close, millions of children are experiencing a major disruption in their daily lives. Parents working from home may be struggl...

6 Benefits of Customer Loyalty Programs

Feb 7, 2022

Everybody loves getting new business – it's exciting! Because new customers are so crucial to growing a business, many companies pour the majority of their marketing time and energy into gene...

These Are the Tech-Savvy Promotional Products You Are Looking For

Dec 25, 2021

Technology advances exponentially. By the time you finish reading this article, you might be actually be reading it in some virtual reality café where Elvis is serving you a strawberry daiqu...

6 Products to Show Your Support for Breast Cancer Awareness

Oct 29, 2021

Suppose you're looking for a cause to support to make sure that your business is responsible and giving back to the community. In that case, breast cancer awareness is an excellent choice because i...

A Quick Guide to Promotional Bags

Mar 11, 2021

Whether you're at a tradeshow, school, office, or even the grocery store, chances are that you're going to see a promotional bag. Bags are one of the most ubiquitous promotional products – an...

Sustainability & Environmental Responsibility: Why it Matters

Feb 18, 2021

As the reality of our planet's changing climate is becoming more and more apparent, being committed to sustainability has become a business imperative in the eyes of consumers. According to a 2018 ...

Swing, Batter! The Best MLB Promotions

Nov 16, 2020

Looking beyond the peanuts and Cracker Jacks, there are some creative new promotions heading to major league baseball stadiums this season! The tradition of these MLB giveaways dates all the way b...

6 Things You're Missing out on by Not Using Promotional Products

Sep 19, 2020

Promotional products aren't just for niche industry operations. Whether you are a small organization looking to grow your business, or an established company wanting to reach a new market, a produc...

How to Put Together an Onboarding Kit

Aug 28, 2020

Employee engagement starts the second a new employee walks in the door, so it's important for companies to make a good impression on their first day! The onboarding process shouldn't just be about ...

How to Create Buzz Around a Launch With Promo Products

Jul 1, 2020

So, you're launching a new product or service? Congratulations – what an exciting time for your business! We understand that your next step is to develop your action plan to make this launch ...

Lead a Healthier Lifestyle With These 6 Promotional Products

Jun 17, 2020

Eating healthy. Weight management. Working out five times a week. There are many health-related resolutions we set at the beginning of a new year. But, do we follow through with them? Many times, t...

From Zero to Wow: 6 Uniforms That Every Employee Will Love

Apr 28, 2020

Have you ever worked at a 9 to 5 job where there is a mandatory uniform? But... this required uniform is old, frumpy, and 100 percent unflattering? We've been there too! There are benefits of unif...

Why You Should Buy USA-Made

Apr 6, 2020

During times of growing uncertainty in the global markets, customers are becoming more and more interested in purchasing American-made items. Buying American-made is about more than just patriotism...

Case Study: Hay, Where'd You Get That Tote?

Mar 22, 2020

Description: Large Boat Tote Industry: Sports / Fitness What it was purchased for: Horse show giveaways How it was distributed: A local horse show needed gifts for their major contributors...

Case Study: Thank You for Spooning

Feb 8, 2020

Description: 10 Oz. Aztec Spooner Mug Industry: Advertising / Marketing / Publishing What it was purchased for: A major coupon distributor was looking for a thank you to give out to adverti...

How Promo Products Can Tell Your Brand's Story

Jan 25, 2020

Stories are powerful. From sharing stories around the campfire to writing fictional novels, storytelling has connected people together for thousands of years. But, have you ever considered storyte...

Case Study: This Promotional Product is in the Bag

Nov 21, 2019

Description: Laundry Bag Industry: Financial What it was purchased for: A credit union wanted to target college students and offer them an incentive to open a new account. They chose a stock desi...

Branding 101: Let’s Talk Logos

Nov 7, 2019

A logo is often a company's first impression and it can impact a customer's perception, purchase decisions and overall attitude toward your company. A logo is a symbol or graphic element that repre...

16 Ways Color Affects Your Branding and Marketing

Sep 24, 2019

Substantial research shows why color matters in branding and how it plays an important role in how we experience marketing. These 16 facts give you a glimpse into how you can use color to your adva...

Yes, There's a Difference: Everything You Need to Know About Pens

Jul 29, 2019

Even as much of our world goes digital and paperless, the pen remains an essential tool in both office and home life. With so many different types of pens, choosing the “write” one can ...

Graphic Design Terms Everyone Should Know

May 12, 2019

It can be hard to communicate with a design team on a project when the designers speak their very own language. That's why we have a rundown of words you may come across frequently that can save y...

Our Top 10 Favorite Eco-Friendly Products

Feb 21, 2019

Sometimes it's good to take a moment and get in touch with Mother Earth. Not only are these products great for printing your company logo or message, but they also serve dual purposes. The products...

Relax and Unwind With These 10 Promo Products

Nov 7, 2018

Like that classic Beatles song, sometimes it can feel like your working eight days a week. Maybe you've had back to back meetings or you've had a stressful travel week. Whatever the case, nothing h...

Your Brand Is Your Business - Market It!

Oct 31, 2018

As a marketing professional, you understand better than anyone the importance of establishing a distinct brand presence for your company. People gravitate to those they identify with and can trust ...

4 Steps to #Winning Social Media

Oct 23, 2018

Social media is one of the fastest growing and ever-changing media platforms in existence. What began as an online community for the younger generations, now encompasses billions of people across t...

Graphic Design Terms Everyone Should Know

Oct 2, 2018

It can be hard to communicate with a design team on a project when the designers speak their very own language. That's why we have a rundown of words you may come across frequently that can save yo...

5 Fail-Proof Ideas for Your Business Instagram

Jul 1, 2019

What generates over 95 million photos and videos each day, 4.2 billion likes daily and has 700 million active users? You guessed it – Instagram. This photo and video sharing social platform h...

6 Retro Products That Are a Blast From the Past

Jun 16, 2019

No matter what decade you think of when you think of “retro products”, you can bet there's a customizable product perfect for your next event. Using nostalgia to promote your business c...